Brookwood Capital Credit Union Services

Credit unions today are asking questions about their card programs: Is our product competitive? Does it meet our members’ needs? Are we positioned to offer new types of products as they evolve? How much does it cost to run our card program? Are we running it efficiently? Thinking through these questions is important, and at Brookwood we have a unique model that can help you take an objective look at your credit card products and to evaluate your card program based on its value to your members and its economic impact on your credit union.
We can bring you the expertise you need including:

	Peer comparison,
	Program redesign,
	Product enhancement,
	Profitability modeling, and
	Trend analysis.

If you decide you would like to see what other options are available we
have a process which can help you:

	See what the market has to offer in alternative credit card programs,
	Ensure that the broadest possible set of partners is solicited for their best offers (not just one),
	Keep your credit union identity completely confidential, and
	Pick the partner and program best suited to your needs or step away at any time with no cost or obligation.

We believe this process will help you to avoid some of the common mistakes credit unions make, including losing their confidentiality, dealing with only one issuer without seeing the full range of programs the market has to offer, and being put in a position where you do not know if an offer is fair.

Brookwood is perfectly positioned to assist you in working through this process all the way from helping you compare alternative programs to negotiating specific contract terms. Whether you are just starting to think about this or are farther down the path, we would be happy to speak with you about what is best for your credit union.