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Many of todays largest credit card issuers have realized significant growth and profitability through programs with non-profit affinity groups. However, a majority of these groups are not in a position to understand the value of their card programs and may not be receiving an equitable share of the value their programs create.
Brookwood brings a strong background in developing and operating non-profit affinity programs. This includes:
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Extensive relationships with the industrys leading non-profit
affinity program issuers. |
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A thorough understanding of affinity program financial metrics
which programs are attractive, which are not, and why. |
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Experience with a broad range of non-profit groups. |
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Expertise in negotiating affinity card agreements on behalf
of Brookwood clients. |
We can help you understand how valuable your group endorsement is to a credit card issuer. Brookwood is prepared to help your group get the most out of your credit card program opportunities. |
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